![]() ![]() ![]() Setting yourself up for success with the right strategy is important. Here’s how to do it: Houzz Lead GenerationĬhoosing the right target customers and making them aware of your services are essential to generating qualified leads on Houzz. It is common to include tags highlighting the colors, sizes, and prices of products. You can add tags to your photos to add additional details about the product. Hint: Your photos should be at least 1000 pixels wide. A photo can be edited after uploading and its title and description can be updated. For your Ideabooks, use large, clear photos. If you do, you are more likely to attract leads. Your Ideabooks will make you more accessible to prospects on similar projects.Įnsure you have high-resolution photos in your profile. Your Ideabooks photos can be bookmarked and saved by visitors to your profile.īookmarked photos in Ideabooks link to your profile. Include photos of your concepts or previous projects. Show off your design skills with Ideabooks and Projects. Houzz’s Ideabooksand Projects allow you to upload your portfolio photos. If you use your logo or a different picture, prospects may be less likely to connect with you. Customers like to see who’s behind a profile on Houzz. People usually only trust the seller if they have a clear face in the picture, so it is best to leave company logos out of your photo. Sellers should avoid putting their company logo in their profile picture to reduce any worry among buyers. Ideally, an image should show your face and up to the shoulders. It should be clear and professional looking. Upload one of your personal photographs to your account. Make sure to include unique images in your Houzz profile to help build your brand. If you want your profile to stand out from the crowd and attract potential clients, design a strong and eye-catching brand for your page. Houzz has over 250k service providers all wanting homeowners’ attention. ![]() This may help with attracting more prospects.īe credible: Provide details about your services and achievements.īe Accessible: Make a call to action for prospects to take action. Make sure you do these 3 things when writing your profile: be visible, be credible and be available.īe visible: Carefully review popular search keywords before you describe your company in your profile. Ensure that you include the keywords naturally in your profile copy. It’s alright to mention terms such as “ceramic tile flooring,” “mid-century boho design,” and so on, for the services you offer. Include appropriate keywords in your profile. Set up a Houzz profile with content that is appealing to people who are searching for specific keywords so that it will rank highly in the search results. Outline the services you offer, where you do business, your credentials, and associations in your profile. Use your best content to help prospects learn more about your business. As a result, your profile will rank higher on search engines when homeowners look for local contractors.Ĭreate a selling pitch under the profile description of your profile. Be sure to enter your contact information along with location so that potential customers will be able to find you easily. Make sure you provide your website, telephone number and postal address. List your contact details so potential clients can contact you quickly. In addition to being a social network, Houzz is also an online business directory. You can sign up with your email address or Facebook account. After you’ve registered, you’ll need to brand your page. Setting Up Your AccountĬreating a Houzz profile requires registration, just as it does on other social networks. These tips should help you increase sales. Here are some tips for getting started on Houzz, interacting on the social network effectively, and creating your brand on the site. If you want to close more business with prospects in the home service business field, you have to build your brand and connect with them. They also have the choice to revamp or do some decorating on their homes. The catch phrase is ‘Homeowners have the power’, this means that homeowners account for more than 90% of the prospective members. It’s the biggest & best place online for remodeling no matter what your project needs are. Homeowners make up the majority of the members on this social network. There are over 25 million monthly visitors to this site. If you’re a home remodeler or home improvement business, you can post about your work on Houzz and connect with clients who want to buy your creations. Houzz is a social network that connects with Pinterest for interior design. Places like Houzz are perfect for contractors, remodelers, landscapers, interior designers, and other construction-related professionals. You need to establish a presence where your prospects are if you want them to be able to find you online. ![]()
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